This week we launched a pop up store in the Westfield San Francisco for Fluffyco. Using FoyerLive Fluffco is able to promote their brand and sell their complete product range, with the whole store coming together in 2 weeks, and the FoyerLive digital signage and endless aisle taking only days to come together. This store demonstrates the flexibility of using technology to create a high impact shop front with minimal overheads in comparison to the usual store fit out requirements.

FoyerLive features used within the pop up store are touch enabled digital signage, social content feed and eCommerce endless aisle.

On the video wall the FoyerLive applications utilized are:

  • Transact eCommerce endless aisle on a large touch screen;
  • Twine Social media feed displaying Fluffyco social media content; and
  • Attract Digital Signage.

A 22 inch Chromebase touch screen utilizes the FoyerLive Transact eCommerce Endless Aisle application. Both the large screen and the Chromebase allow customers to browse the full Fluffyco product range, view product details and imagery, and SMS products that they want to purchase that are not available in the pop-up to their smartphone using FoyerLive’s touch screen to smartphone payment system. It allows customers to SMS the product of their choice to their smartphone where they can complete the order on their personal device for home delivery.

Despite this pop up store’s small size, and it’s short lifespan Fluffyco can have sell their full range easily using FoyerLive, and the best part is what you see in this pop up store can be achieved using FoyerLive within days.

Fluffyco pop up store at Westfield San Francisco